Good Apple Lightweight Full Coverage Concealer

Description: What it is: An extreme long-wear, crease-resistant concealer with the same hydrating, lightweight full coverage as KVD Beauty’s iconic Good Apple Foundation.

Coverage: Full

Finish: Natural

Formulation: Liquid

Highlighted Ingredients:
- Raspberry Stem Cells: Provide deep moisturizing benefits for all-day comfort and hydration.
- Apple Extract: Is rich in antioxidants to help nourish the delicate eye area.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This concealer uses Ultra-Concentrated InterLace Pigments to seamlessly stretch over skin for undetectable full coverage—blemishes and dark circles don’t stand a chance. The applicator also mimics your fingertip for precision and a soft-touch feel.

Clinical Results: In a consumer study on 33 volunteers:
- 97% of users agree this product delivers buildable and comfortable full coverage
- 97% of users agree this product has a natural, skin-like finish
- 97% of users agree this product is not cakey and feels amazing on the skin Suggested Usage:
Choose your shade based on the coverage you want:
-Hide blemishes: Use the shade that’s closest to your skin tone.
-Wake up and highlight: Choose a shade that’s one to two shades lighter than your skin tone.
-Cancel purple/blue: Pick a shade with a yellow or golden undertone to balance.
-Brighten discoloration: Grab a shade with a peach or copper undertone to color correct.

Conceal:
-Use the applicator to apply concealer under your eyes or anywhere you want more coverage.
-Blend it out with a damp beauty sponge or small brush, or tap it into skin with your fingers.
-Pro tip: When spot concealing, let Good Apple Concealer sit on skin for 30 seconds before blending it out for boosted coverage.

Highlight:
-Use a shade lighter than your skin tone to accent the high-points of your face: under eyes blended out to your cheekbones, down the bridge of your nose, and in the center of your forehead and chin.

Recycling Instructions:
-Recycle the box with paper. Once empty, discard the cap and recycle the tube with plastics.